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Attention on social platforms
#161 Key take-aways
View social platforms as strategic tools rather than passive broadcasting channels.
Timing and audience segmentation are critical for maximizing post engagement.
Use compelling, audience-specific narratives to make complex topics relatable.
Hashtags and platform-specific adaptations can significantly enhance reach and visibility.
Are we talking BS? Share your thoughts on the LinkedIn post
#162 Key take-aways
The first two sentences of a post determine whether your audience will continue reading.
Bold statements, statistics, and questions help capture attention.
Visual content (images, infographics, videos) significantly boosts engagement.
Calls to action should be direct and encourage interaction beyond passive consumption.
#163 Key take-aways
Social media requires active monitoring—don’t just post and disappear.
Ethical engagement strategies build long-term credibility and trust.
Repurpose content strategically by linking it to current events or trending topics.
AI tools can support content creation and analysis but should be used with discretion.
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